Tuesday, July 19, 2011

Why Do People Actually Buy a Home?

It seems that every time we talk about real estate today the conversation immediately goes to the financial aspects of buying a home. Where are prices headed? Where are interest rates headed? Should I wait to try and get a ‘better buy’? Should I wait until I can get a ‘steal’?
The odd thing about all these questions is that survey after survey keeps telling us that price is not the reason families actually buy a home. When money is considered at all, it is in light of not paying rent to a landlord. Let’s look at two recent surveys as examples:
National Housing Survey
The top five reasons given in the survey for buying a home, in order, are:
§                      It means having a good place to raise children and provide them with a good education
§                      You have a physical structure where you and your family feel safe
§                      It allows you to have more space for your family
§                      It gives you control of what you do with your living space (renovations and updates)
§                      Paying rent is not a good investment
The Myers Research and Strategic Services Survey
The top five reasons given in the survey for buying a home, in order, are:
§                      Home ownership provides a stable and safe environment for children and other family members
§                      Home ownership means the money you spend on housing goes towards building equity, rather than to a landlord
§                      Home ownership creates the opportunity to pay off a mortgage and own your home by the time you retire
§                      Home ownership creates the opportunity to live in a neighborhood that you enjoy
§                      Home ownership allows you the right to decorate, modify and renovate your home as you see fit
Bottom Line
Price dominates conversation when we talk about buying a home. However, when it comes down to it, we actually buy for the same reasons our parents and grandparents did – we want a better lifestyle for ourselves and our families.

No comments: